Strategic product & service designer for the cultural sector

I’m a creative and innovative museum and arts leader passionate about bringing teams together to deliver complex and meaningful projects that change the hearts and minds of those that experience them.

I am a human-centered designer, lateral-thinking problem solver and purpose-led leader and believe the best outcomes are found through being data informed and applying an agile iterative approach. I am driven by workforce transformation and specialise in embedding user experience and systems thinking across an organisation to drive change.

I work at ACMI in Melbourne as Head of Experience, Product & Digital. I am passionate about sector development and am on the board of AMAGA Victoria and the National Digital Forum.